Promoting Edinburgh's retail sector
Many public and private sector partners are
working together to support and promote Edinburgh's retail sector
including The City of Edinburgh Council, Edinburgh City Centre
Management Company, Scottish Enterprise East, Edinburgh Inspiring
Capital and VisitScotland.
These partners have helped develop a range of
sales and marketing tools under the Edinburgh Inspiring Capital
brand to promote the city's leisure and retail offering locally,
nationally and internationally.
Edinburgh is also highly proactive in
attracting and hosting a rolling programme of public events which
animate the city centre and have helped establish Edinburgh's
reputation worldwide as the Inspiring Capital.
